• Ten Key Skills for Priestly Ministry

    There are doubtless parts of the world where someone in my position would not need the skills that I have. If one were the Dean of a Swedish Cathedral or one of the glories of the Church of England, perhaps it would be the case that you could just hire Someone To Do It For You. However, I’ve found that I’ve had to learn a lot by myself. Here are 10 key skills that I’ve tried to teach myself.

    Working as a priest in Scotland in a part of Christendom which is, shall we say, financially challenged, I find these skills to be essential for building a congregation and helping it to grow.

    None of them are things which I was taught during my formation for ministry by the church.

    1 – Being able to resize pictures and put text on them

    Oh, I know you were expecting me to say that the number one skill that a priest needs is to be able to parse a Hebrew sentence or to be able to recite the reasons that the Council of Nicaea was called but no, there are other things that you need in order to be able to attract folk to the lovely mysteries these days and being able to manipulate pictures is right up there.

    The truth is, we are becoming an ever visual culture and being the mistress of how and where your message appears visually is a fundamental skill.

    I could teach you this in an afternoon.

    I use gimp to manipulate images. It is free as in beer, speech and salvation.

    This is what I’m talking about:

    key-skills

    See how your eye shot to that on the page?

    2 – Being able to read a balance sheet

    Yes, lots of people are frightened of numbers. I’m in the lucky position of having a maths and computer degree and that gives me a head start. However, the maths I learned didn’t tell me much about how to deal with financial information. That experience does give me a head start in trying to get my head around annual statistics, but money is something else.

    I don’t think I’m particularly skilled in this area, but I know the basics. Enough anyway to have requested a copy of the church accounts when I was interviewing for this post and enough to have asked the bishop at the time whether he knew that the cathedral basically had no money. And I know enough to be able to read the diocesan accounts now and realise that St Mary’s is contributing more than the poorest 30 or so congregations in the diocese. (And I note that each congregation having one vote at Diocesan Synod feels like a very expensive delight from where I’m standing).

    3 – Being able to read music and sing

    It is impossible to underestimate how much it can improve matters in any congregation if the priest has some musical common sense and a few basic skills. I think that one of the basics about growing a congregation is that you can’t make any progress unless the congregation like singing what they are invited to sing. The theology doesn’t matter that much. (Trust me on this one, there are strong musical traditions with astonishingly bonkers theologies that have helped very different churches to expand). The musical style doesn’t seem to matter that much. If your congregation enjoy belting something out, your congregation is more likely to grow than if they feel uncertain, grumpy or sad when they sing. Almost no-one talks about this. I don’t know why.

    Everyone can sing a bit better than they do. Everyone should try to do so.

    For the kingdom.

    4 – Being able to set up a WordPress blog

    Think what Gutenberg managed to do for the Christian faith by making ideas available to those who were desperate to receive them.

    Now think what you could do with power that Gutenberg could not have imagined.

    We are all publishing outfits these days.

    Go on, go the extra mile and learn enough about search engine optimisation to make sure your stuff appears high up in google when people are searching for things. Go on, go on, go on.

    Basic skills mean basic growth. Of anything.

    5 – Basic Vector Image manipulation

    Yes, I know there’s a lot of technical stuff about images going on here. I took two days away from regular work a couple of years ago in order to improve my vector image skills and it has paid off hugely. The badge ministry at St Mary’s is a direct consequence of this, establishing ethos for the congregation, proclaiming our values to those coming into the building and raising no small amount of money and fun.

    Vector image skills means being able to do very basic design work like centering things, putting circles around things, tiling things, using fonts appropriately in larger images.

    By the way, you do know that when everyone in Christendom uses an appropriate font for the task in hand then God’s reign of Justice and Joy will be at hand, don’t you?

    Become a fontamentalist.

    Here in St Mary’s we use heavenly Gentium and we spurn the way of Comic Sans, which leads to the nether parts of hell.

    I use inkscape for my vector image work. It is free. Have a go.

    6 – Rhetoric 101

    There’s no-one in the priestly game who doesn’t need to get up on their hind legs from time to time and persuade people of something. That means either having a natural gift of the gab or working at it to get better. Actually, those who have a natural gift probably work that bit harder because they know it matters.

    Speaking clearly is one thing. Knowing when to apply an appropriate bit of assonance, alliteration and anticip———-ation doesn’t just ease the pain for you of speaking in public but it makes life much easier on your audience.

    By the by, you might be interested to know that I had 35 minutes of teaching about how to preach a sermon during all of my training. It wasn’t a 35 minutes that was a particularly good 35 minutes either.

    7 – Speaking to camera

    I think everyone in ministry these days needs to be able to speak to camera about something that matters without hesitation, repetition or deviation. Video killed the radio star but video is the future of the pulpit hopeful.

    And whilst we are at it, learn a few video editing skills too.

    Not for your sake but for all for Jesus.

    He’s worth it.

    8 – Learn some mnemonic tricks
    Everyone forgets names. Everyone can get better at learning how to remember them.

    Rehearse names you need to remember. Write down names you need to remember. Ask people whose names you have forgotten how they think you should remember them. Use your most outrageous visual imagination in order to trick your mind into remembering people. It is one of the reasons God gave you an ability to imagine the absurd.

    9 – Cultivating the ability to say “no” nicely.

    I’m quite good at saying “no” but we can all learn to try saying so a bit more nicely. For all of us in ministry need to know when to say no. It is a basic skill to be able to decline The Latest Mission Plan (We call them LMPs in the trade), Unwelcome Ecumenical Initiatives (UEIs, obviously), Invitations to Raise Money From Charities who are certain that you need to work for three months to alleviate the plight of Abandoned Gay Puppies in South America etc (sadpuppycamp.com). They all distract from the matter at hand.

    So… No. No. No.

    Nicely if you can. But no anyway.

    10 – Liturgical Skills: Good Baptisms

    There’s no greater liturgical skill than baptising someone without making them wail. My top tip here is don’t turn them upside down and make sure they can still see someone they like.

7 responses to “Twitter and the Church”

  1. Justin Avatar

    First, congratulations Kelvin on your appointment as I&C Board convenor, and thanks to you and all who contributed to the SEC’s Synod Twitter coverage, which worked really well.

    Some thoughts:

    Next year, as was suggested by some of the Synod ‘Twitterarti’ we should have a proper Synod 2009 Twitter account, like that set up by the Church of Scotland for their Assembly. And it needs to be integrated into the Synod pages on the Provincial website from the outset.

    It would also be good to integrate the #pisky Twitter stream into the Provincial site on a permanent basis, or to set up an SEC account for that purpose. I would also suggest making the site’s SEC blogroll more prominent. And the SEC Flickr streams.

    I understand the concerns some have about the impossibility of monitoring what’s said on Twitter and the blogosphere, and its undeniable that sometimes people will say insensitive and daft things that will offend and hurt.

    But that is part of the very nature of online communication. The days when organisations could manage their channels of communication through press releases and a limited number of printed publications are gone. The web has democratised communications media, offering a low cost platform for all members of an organisation: the concept of gatekeepers at the top approving and filtering information is redundant.

    Like all organisations the SEC needs to embrace and engage with things like Twitter, blogs and other social networking tools, or people will simply bypass the ‘official’ channels and jump straight to where the real conversation is happening, like your blog.

    It’s not just Twitter we need to embrace, but the existing web platforms we’ve already got in place. I’ve been honoured to be asked to develop a number of websites for the SEC over the past couple of years, including the Provincial site and a few diocesan sites.

    Some good use has been made of these – Kennedy in particular has been doing some great stuff on the Glasgow site over the past few weeks. But my perception is that the web still plays a very muted second fiddle to print as a means of communication within our church.

    At Provincial level I don’t see why all the good news material should be kept for inspires magazine. I think it should go straight onto the website as soon as it becomes available. If it’s kept in inspires nobody outside the church can see what’s going on. I don’t think subscription rates to the magazine would be affected at all if inspires material also appeared online: most commercial magazines have found that putting selected material online serves to promote rather than threaten their presence on the newstands. There are now more printed magazines than ever, and they all have websites.

    I think we should allow the boards and committees to post their material direct to the SEC News section. That would, I think, encourage far more of them to contribute their material to the website.

    The same applies at diocesan level: nearly all the good news is kept back for the diocesan magazines, and almost none of it makes its way to the website (again, I know Kennedy is doing his best for the Glasgow site).

    News and events functionality, RSS feeds, photo galleries: they are all there on the diocesan websites waiting to be used. I have to be frank and say that communicating our diocesan news through rather poorly designed newsletters (where the Comic-Sans wars are still taking place) received only by insiders, makes us look very old-fashioned and insular.

    I realise that sounds rather harsh, and that people are volunteering their time to put together the magazines. But I don’t see why we are spending so much time and money doing it that way when the web is there waiting to be used. I love the church and want it to grow, not continue to decline. The web is our friend, offering so many exciting possibilities, and its importance as a means of communication will not be grasped unless we keep banging on about it!

    My tuppenceworth. Very interested to hear what others think. Congrats again and best wishes in the new post.

  2. gaielle Avatar
    gaielle

    Congrats and Best Wishes indeed, Kelvin. A most demanding role and requirement.

    Encouraged by Justin, I shall add a penny-ha’pennies-worth.

    Communication in the world of today is a serious and complex undertaking, isn’t it, not least because there are so many across-generation and accessibilty issues involved, leaving the ‘non-tech’ community disenfranchised if the ‘old fashioned’ hard copy approach is neglected – or perceived to be neglected. Hard copy will continue to be an essential medium for a while yet – and rightly so.

    But equally important, and especially for reaching, including and empowering the youngest generations in the SEC, is the recognition and inclusion of new and newest technologies. Perhaps the teenagers in our midst have some useful insights to offer us for Developing Mission Outreach. The Good News was given to us to share – with everyone.

    Good – effective – communication is a great thing when you encounter it. Rare Creature tho it be. Fully – and clearly intended to BE – fully inclusive, and therefore encompassing and using ALL practical and available methods of communication.

    Problems in achieving Good Communication so often seem to be due to omission, oversight and a lack of appreciation of The Need To Try.

    So, for instance, I Receive Information From Other, I process this internally with every intention that my Final Response will then be shared comprehensively – but I first neglected to Assure The Other that I had Actually Understood What They Were Saying. In consequence the Information I have Taken On Board may be incomplete or flawed – hence I have (inadvertently no doubt) neglected that very important step of Ensuring My Understanding Of Information Matched what Was Being Said…….

    “What Is Said”, what is “Intended To Be Heard”, “What Is Heard” and “What Is Understood” are frequently 4 different things. However, effective/”good” communication requires a thorough appreciation of such likely mis-match, and also requires enormous strategic endeavour (until the skill becomes second nature) to outwit the intervention of MisUnderstanding.

    As with anything in life, a little digging, hoeing, watering, general nurture and attention will reap a fine result. It takes time, and it takes effort. Such, however, are well worth investment.

    But you will know these things. There is no need for me to be teaching you to suck eggs. I was just mulling out loud.

    All Very Best Wishes for balancing the new hat. (I assume the new post includes a hat ?)

  3. gaielle Avatar
    gaielle

    PS. If there is currently no hat, maybe we could invent one…………..

  4. Kennedy Avatar
    Kennedy

    Perhaps one of our issues is that in the absence of any centrally provided forums for discussion – eg. we don’t normally have a letters page in Inspires – then the blogs and other social media just step in and provide the forum for the sort of discussion that people obviously seek.

    If staff at GSO aren’t involved then the discussion is the poorer for that.

  5. jaye richards Avatar

    Just a little point, and I’m curious as to your thoughts on this, but how would you feel about someone tweeting during , say, one of your sermons or during a particularly uplifting piece of music ? is there a time and a place for this kind of communication, and might this include a religious service

  6. Kelvin Avatar
    Kelvin

    I’d be bothered if someone was disturbing others with their tweeting. However, I was chastened a couple of years ago when I became a little distracted by someone near the front apparently unable to sit still and seeming to send lots of text messages.

    It turned out however that he had the whole bible on his mobile phone and was simply looking up the passages as they were being talked about.

    So, I’m not bothered about discreet twittering, I don’t think, though someone might well choose not to twitter in order to be able to concentrate more on what was going on. Part of a spiritual life in most traditions is about learning not to be distracted sometimes, and choosing not to be distracted during worship would be an admirable path to try to follow.

  7. jaye richards Avatar

    I have to admit to being disturbed sometimes during conference presentations by those around me twittering, although I do it myself so perhaps I shouldn’t complain ! I do think there’s a time and a place though, and for me, anyway, a sacred service is not the place to tweet from.

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