• Christmas Sermon

    One of the odd features of coronavirus time for me has been vivid dreams and disturbed sleep.

    I know that I’m not alone in this, I’ve heard others speak about it too.

    Particularly during the various lockdown experiences I’ve found myself suddenly sitting bolt upright at 3 in the morning trying to sort out my dreams from reality – something that hasn’t always been settled quickly.

    Perhaps modern life normally gives me so much contact with others that I work stuff out in the course of my day and sleep relatively undisturbed by dreams or nightmares.

    But these have not been normal times.

    Perhaps that experience of social isolation leading to vivid dreams connects me somehow with an ancient world when dreams were taken with the utmost seriousness.

    In the Christmas stories, God turns up at night as much if not more than in the day.

    Joseph is told in a dream to stick with Mary.

    The shepherds were famously watching their flocks by night when the news of the birth was told to them.

    The Magi see the star by night which leads them to Bethlehem.

    And then they in their turn are told in a dream to return by another road in order that the child be protected from wicked Herod.

    Night time matters in the nativity stories and you can feel the participants each in their way trying to sort their dreams from reality.

    What on earth were they seeing? What on earth were they hearing?

    Disturbed nights and puzzling days are all part of the Christmas story.

    For these were not normal times.

    There was a census on to start with and many people were not where they wanted to be.

    There was an occupation on by the Romans too and many people were not governed by those they wanted to be governed by.

    The shepherds might well have thought they were best out of it up on the hills. Away from the crowded town and minding their own business as much as they were minding their sheep.

    But into their world, the news of something far from normal breaks.

    Into their world, the message of the angels – do not be afraid.

    Into their world, the planting of a dream that has never died amongst all who have found the babe of Bethlehem.

    Glory to God in the highest heaven and on earth peace among those whom he favours.

    That a dream. Not a reality yet.

    That’s the dream.

    The one we keep alive.

    Over the last two years we’ve heard quite a lot about saving Christmas.

    Boris saves Christmas! The newspapers have proclaimed joyfully.

    Nicola says only a lockdown can save Christmas! The newspapers have proclaimed more cautiously.

    But salvation isn’t about how many people can eat a turkey – notwithstanding how difficult our current circumstances are.

    Salvation is that baby being born and a dream planted in people’s hearts.

    Of a God who is good to know, wonderful and loving and here right now.

    Of a world put right by those who dare to dream of peace on earth.

    Of a world put right by those who believe in goodwill to everyone.

    Of a world put right by those who catch hold of the vision of God’s intentions for us.

    Of a world put right by a babe in a manger who will inspire, save, heal, comfort, challenge and bless.

    Christmas only needs one saviour and it isn’t Boris Johnson nor any other politician.

    These are not normal times. And there are dreams to be dreamed.

    The coronavirus time has been a nightmare in so many ways. And we’re not out of it yet.

    But right now, remember that it is part of God’s dream that we love our neighbour as ourselves and at the moment, that means getting the vaccines and the boosters and wearing our masks.

    And there are dreams to be dreamed that are inspired by the babe in a manger that are well worth dreaming.

    I dream of churches renewed so that people find the babe of Bethlehem in them and are as amazed as the shepherds and tell everyone about it.

    I dream of good news of great joy in our common life. Of tyrants toppled. Of integrity in public life restored. Of time and space for all people to wonder.

    I dream of joy. I dream of love. And yes, I dream of this pandemic being over.

    Yet babies come in their own time.

    Christ is born in a world that was hurting.

    Christ is born in a time where disease was far more common than our own.

    Christ was born when conflict was common and peace only a dream.

    Christ didn’t come at a time when it seemed as though the world was sorted out enough for him to appear.

    He came into a world where people were sad, tired, grieving and in pain.

    And he came to them. And for them

    He comes this year into a world where people are sad, tired, grieving and in pain.

    And he comes to us. And for us.

    When I look into the manger, I start to dream of a world put right by God and those inspired by the message of the babe that I find there.

    It is a dream worth dreaming.

    For the Christmas story is not merely a collection of dreams to put behind us when daylight comes and sleep is over.

    The dream is worth dreaming for God’s love is a reality.

    And that love is here, and everywhere. In this world. And in human hearts.

    And is lying in a manger.

     

     

10 responses to “Advertise, advertise, advertise!”

  1. Matt Hanson Avatar

    Good writing. Keep up the good work. I just added your RSS feed my Google News Reader..

    Matt Hanson

  2. Eamonn Avatar
    Eamonn

    How naff can you get? It was worth listening to a professional advertiser’s comments on the Lichfield advert on the Sunday programme on Radio 4.

  3. Gavin Drake Avatar

    Adverts that make people in the church feel comfortable are likely to be completely irrelevant to people outside the church. As the instigator and creator of the Lichfield football adverts campaign I stand by them – they did what we wanted them to do. We had a target and we achieved that target. The professional advertising chap on Radio Four was anti the adverts; but he was also anti the entire Christian message as a self-proclaimed militant atheist. His best effort? “Life” – which is a campaign he created for the Billy Graham missions 20 years ago. Hardly creative (now, 20 years on) nor fresh. His message was that the church should get rid of Jesus, God and all the “after life” stuff and concentrate on making people feel good now.

    One final thought, in this blog entry aren’t you demonstrating the Christian Christmas grumpetyness which you appear to be criticising in others?

  4. kelvin Avatar

    Thanks for your comments Gavin.

    You are quite right about my grumpityness though I was not particularly being critical of it in others. Indeed, being able to rely on other people’s grumpityness is one of the things which has ensured a lot of exposure for the CAN ads, for example, the Bad Hair Day campaign and the Meek, Mild As If one. It was the (mock?) outrage of the christian community that got those ads talked about.

    I’m a fan of what the CAN do, which I perhaps did not make clear in the above blog entry.

    I’d be interested to know what the target was and how achieving it was measured.

    I have to confess to feeling embarrassed by the Lichfield ad but then of course, it was not aimed at me.

    I also commented about past CAN campaigns here and here.

  5. Kennedy Avatar
    Kennedy

    Having listened to the CAN adverts, I am left asking what the message was and who was the target audience? If the intention was to familiarise the audience with the characters and motifs from the Christmas story then OK, but there is more that could be said in the time.

    You’ll permit me a small plug for the stuff that GRF produce.

    Have a listen:

    http://smallvoice.org.uk/wp-content/uploads/2008/09/01-ms-christianity.mp3

    Yes, this uses the style of the M&S ads but I think that it communicates something about the Christian message and in a form that a non-church person could relate to.

    The judges at the Jerusalem Awards seemed to like it as they awarded it the premier award in the ‘Shorts’ category at their awards ceremony last week.

    If you are looking for creative audio to use in churches or schools then have a look at http://www.audiopot.org.

    Kennedy

  6. kelvin Avatar

    Thanks Kennedy. I like the M and S Ad. Very clever. I always like hearing Albatross (the music underneath) because it reminds me of someone I knew a long time ago who used to play it (on large pipe organs) during communion.

    One of the drawbacks of the ads that I was speaking about above is that they all depend on knowing the Christian story. That is perhaps legitimate in a Back to Church Sunday as it is presumably aimed at folk who have gone away knowing something or other.

    The line about the penalty does kind of imply that substitutionary atonement is what we believe though.

    The Lichfield ad certainly got a lot of coverage and if that was the intention, it succeeded.

  7. Elizabeth Avatar
    Elizabeth

    I must admit I found the racing advert amusing. The football ones leave me cold. Aside from issue about inclusivity and dubious theology, I think living in Glasgow has made me very wary of any connection between religion and football.

  8. Coxy Avatar

    I think that the football one is excellent, as does my wife (and she can’t tell the difference between Liverpool and Arsenal – I guess they do both play in red though!). How is it not inclusive of men and women? As I see it there is good build up play from Mary and Joseph before Jesus scores…

  9. kelvin Avatar

    Hi Nick

    I’ve just rescued your comment from a spam filter – don’t know why it got swallowed.

    At St Mary’s we tend to avoid language like “men” where what is really meant is men and women, “mankind” when what is meant really is humanity etc

    This affects things like the language we use for hymns.

    We’d never sing, “Brothers, this Lord Jesus, shall return again” for example. In a mixed crowd it just seems rude.

    There is an ongoing degate about how far to go with this policy but by and large, language inclusive of men and women is the norm at St Mary’s and exclusive language tends to jar and be distractive when you’ve got used to more inclusive language in church. Thus the ad is something we couldn’t use because of the use of the word “man” meaning something other than just men.

  10. ryan Avatar
    ryan

    The term “banter”, as featured in the ad, should also be used by no-one anyway (and only partly because of Chewing the Fat). O the amount of people that have endured abuse and had it expained away as “just banter”.

    Wondering if “male” ads like this are ok if one also does female-centered advertising, or if the whole idea is hoary sexism. St.Silas does a Women 4 Women thing which I believe is popular. No Men 4 Men though.

    Hope I’m immune from the st.silasite ensnaring spam filter
    ;-).

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