• It was 30 years ago today…

    It seems extraordinary to me that it is thirty years since I stood with others in Deans Yard in London outside the meeting of the General Synod of the Church of England waiting for news.

    It was a long day and one that many had worked towards tirelessly, for many years.

    It was the day that the Church of England finally decided that women should be ordained to the priesthood.

    Well, I say that people had worked tirelessly towards that day but the reality was that many were extremely tired. Women had been ordained deacons some years before and were waiting to find out whether their vocations to priesthood would be affirmed or rejected simply on the basis of their gender. There were cruelties along the way. There was a great deal of abuse along the way and some people were just plain exhausted by the time the vote came.

    Thias was the only period of my life when I ever was connected with the Church of England for any time. I was working in the chaplaincy of the University of London at Mile End, whilst pursuing ordination in the Scottish Episcopal Church. I was in the Church of England but not of it and the Scottish Episcopal Church was engaged in the very same conversation.

    In England, the Movement for the Ordination of Women was the organisation which was pushing for change. In Scotland it was the Movement for Whole Ministry that was rallying the troops. In theory at least, the Movement for Whole Ministry did not see its purpose as being solely about the ordination of women. The idea at the time was that once it had got that priority out of the way, then attention turn to other matters. In the event, once women were ordained in the Scottish Episcopal Church and the focus moved to issues surrounding same-sex couples, the Movement for Whole Ministry shut itself down rather than take up that cause – the first time that I realised that not all ordained women were going to be helpful on LGBT issues, something that remains strikingly clear in the Church of England even today.

    That’s worth coming back to on another day but today isn’t the day to linger on it, for my mind keeps going back to Dean’s Yard. In any case, progress for LGBT causes would be unimaginable without the fundamental assertion of feminism that people should be treated equally.

    From that day in November in Westminister, I can remember the agony of so many women whom I knew as they were waiting for news. The result when it came was not a foregone conclusion.
    For me, today is a day of rejoicing in the gifts of so many astonishing priests that the churches would not have had if those decisions had not been made in those years. I think of the weddings blessed, the mourners comforted, the hundreds of thousands of communicants who have been fed and nourished by the ministry of women who have been ordained in the years since. These things are impossible to quantify; love and grace in ministry, so wide and broad and deep that it cannot be measured.

    I remember with thanksgiving those who were pioneers. And I remember today that only so many battles have been won. Ordained women often get abuse in the streets when in clerical wear even now, younger women being particularly targetted. And women still don’t have parity of opportunity either in secular environments or in ecclesiastical ones.

    There are battles still to be won. But thank God for progress when it comes. And thank God for the decision made 30 years ago today.

10 responses to “Advertise, advertise, advertise!”

  1. Matt Hanson Avatar

    Good writing. Keep up the good work. I just added your RSS feed my Google News Reader..

    Matt Hanson

  2. Eamonn Avatar
    Eamonn

    How naff can you get? It was worth listening to a professional advertiser’s comments on the Lichfield advert on the Sunday programme on Radio 4.

  3. Gavin Drake Avatar

    Adverts that make people in the church feel comfortable are likely to be completely irrelevant to people outside the church. As the instigator and creator of the Lichfield football adverts campaign I stand by them – they did what we wanted them to do. We had a target and we achieved that target. The professional advertising chap on Radio Four was anti the adverts; but he was also anti the entire Christian message as a self-proclaimed militant atheist. His best effort? “Life” – which is a campaign he created for the Billy Graham missions 20 years ago. Hardly creative (now, 20 years on) nor fresh. His message was that the church should get rid of Jesus, God and all the “after life” stuff and concentrate on making people feel good now.

    One final thought, in this blog entry aren’t you demonstrating the Christian Christmas grumpetyness which you appear to be criticising in others?

  4. kelvin Avatar

    Thanks for your comments Gavin.

    You are quite right about my grumpityness though I was not particularly being critical of it in others. Indeed, being able to rely on other people’s grumpityness is one of the things which has ensured a lot of exposure for the CAN ads, for example, the Bad Hair Day campaign and the Meek, Mild As If one. It was the (mock?) outrage of the christian community that got those ads talked about.

    I’m a fan of what the CAN do, which I perhaps did not make clear in the above blog entry.

    I’d be interested to know what the target was and how achieving it was measured.

    I have to confess to feeling embarrassed by the Lichfield ad but then of course, it was not aimed at me.

    I also commented about past CAN campaigns here and here.

  5. Kennedy Avatar
    Kennedy

    Having listened to the CAN adverts, I am left asking what the message was and who was the target audience? If the intention was to familiarise the audience with the characters and motifs from the Christmas story then OK, but there is more that could be said in the time.

    You’ll permit me a small plug for the stuff that GRF produce.

    Have a listen:

    http://smallvoice.org.uk/wp-content/uploads/2008/09/01-ms-christianity.mp3

    Yes, this uses the style of the M&S ads but I think that it communicates something about the Christian message and in a form that a non-church person could relate to.

    The judges at the Jerusalem Awards seemed to like it as they awarded it the premier award in the ‘Shorts’ category at their awards ceremony last week.

    If you are looking for creative audio to use in churches or schools then have a look at http://www.audiopot.org.

    Kennedy

  6. kelvin Avatar

    Thanks Kennedy. I like the M and S Ad. Very clever. I always like hearing Albatross (the music underneath) because it reminds me of someone I knew a long time ago who used to play it (on large pipe organs) during communion.

    One of the drawbacks of the ads that I was speaking about above is that they all depend on knowing the Christian story. That is perhaps legitimate in a Back to Church Sunday as it is presumably aimed at folk who have gone away knowing something or other.

    The line about the penalty does kind of imply that substitutionary atonement is what we believe though.

    The Lichfield ad certainly got a lot of coverage and if that was the intention, it succeeded.

  7. Elizabeth Avatar
    Elizabeth

    I must admit I found the racing advert amusing. The football ones leave me cold. Aside from issue about inclusivity and dubious theology, I think living in Glasgow has made me very wary of any connection between religion and football.

  8. Coxy Avatar

    I think that the football one is excellent, as does my wife (and she can’t tell the difference between Liverpool and Arsenal – I guess they do both play in red though!). How is it not inclusive of men and women? As I see it there is good build up play from Mary and Joseph before Jesus scores…

  9. kelvin Avatar

    Hi Nick

    I’ve just rescued your comment from a spam filter – don’t know why it got swallowed.

    At St Mary’s we tend to avoid language like “men” where what is really meant is men and women, “mankind” when what is meant really is humanity etc

    This affects things like the language we use for hymns.

    We’d never sing, “Brothers, this Lord Jesus, shall return again” for example. In a mixed crowd it just seems rude.

    There is an ongoing degate about how far to go with this policy but by and large, language inclusive of men and women is the norm at St Mary’s and exclusive language tends to jar and be distractive when you’ve got used to more inclusive language in church. Thus the ad is something we couldn’t use because of the use of the word “man” meaning something other than just men.

  10. ryan Avatar
    ryan

    The term “banter”, as featured in the ad, should also be used by no-one anyway (and only partly because of Chewing the Fat). O the amount of people that have endured abuse and had it expained away as “just banter”.

    Wondering if “male” ads like this are ok if one also does female-centered advertising, or if the whole idea is hoary sexism. St.Silas does a Women 4 Women thing which I believe is popular. No Men 4 Men though.

    Hope I’m immune from the st.silasite ensnaring spam filter
    ;-).

Leave a Reply

Your email address will not be published. Required fields are marked *

Previous Posts

  • Pilgrimage Days – Who on Earth Are You?

    I’m looking forward to hosting two Diocesan Pilgrimage Days at St Mary’s on 20 and 27 February 2016 exploring the theme “Who on earth are you?” It is difficult to think of a better week for exploring our identity as Episcopalians but it isn’t going to be all about the Columba Declaration. We’ll be focussing…

  • The Primus’s Radio Interview about the Columba Declaration

    It is incomprehensible to me that the Church of England establishment, including the Archbishop of Canterbury, can have claimed in the English Synod yesterday that the Scottish Episopal Church is “content” with the Columba Declaration and sees it as a positive move forward when the Primus of the Scottish Episcopal Church is describing it as…

  • Sermon – preached on Valentine’s Day/Lent 1

    So. It is Valentine’s Day and the church bids us to go with Jesus into the desert. Well, that’s the story of my love life. But what are we to think today? How are we to deal with this story of Jesus being tempted in the desert? Jesus gets led in the desert, we are…

  • The Columba Declaration

    Just before Christmas, something extraordinary happened in the life of the churches. Someone in the Church of Scotland leaked the full text of a proposed ecumenical agreement to a journalist from the Telegraph newspaper. I believe that the journalist in question had heard of the agreement, known as the Columba Declaration, and had contacted the…