What is in Kelvin's Head?

  • 10 ways to make church websites better

     

    1  Include what time the services are and how to get there. If you are making big plans for a festival then make big plans to put it online. Some churches appear to have given up celebrating Christmas if you read their websites. (And remember, people do read websites and most read little else).

    2  Have things that are up to date. And only things that are up to date. That means today’s date.

    3  Say what the worship is like. Remember in your writing for the web that feelings matter.

    4  Use a design which reflects and promotes the ethos of the church. (Pay for it if you must, but really, you needn’t).

    5  Think about how to describe what it is like to worship there for the first time.

    6  Include some details about the stuff you do that isn’t worship but remember to work out which is icing and which is cake.

    7  Have details right there on the front page about which church denominations around the world that you are in communion with and which you are not in communion with, if you think such information is going to make other people come to your church. (Hint: I don’t.)

    8  Collect good pics of people doing things and ask around to see whether people think they might be a better introduction to your church than a tired “Welcome From the Rector” message that never changes.

    9  Video is good but needs to be refreshed. Every week, if not more often. (Yes, really).

    10  Try praying this prayer in your intercessions for a couple of weeks in church and see if God answers your prayer: “Help us O Lord, to build a website that reflects how wonderful we think you are”.

     

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One response to “Reaching the Unconnected”

  1. David Kenvyn Avatar
    David Kenvyn

    The way the story has been presented in the press is somewhat misleading. What Glasgow Libraries are offering is not a new service. ICT equipment and training has been available in libraries throughout the UK, since the Blair government made the funding available in 1997.

    One of my first tasks in East Dunbartonshire was to write the successful bid for government funds from what was then known as the People’s Network. PCs, because that was the cutting edge technology at the time, were installed in libraries across the UK. Buddies were recruited for training programmes. People were taught, and can still be taught to use the appropriate technology in classes run through the various library services.

    Unfortunately, once the initial tranche of funding was exhausted, libraries were required to have their own sustainability programmes, but no funding was ring-fenced for this purpose.

    It is hardly surprising that there are differences in digital uptake between Dowanhill and Possilpark, or between Shawlands and Cardonald. Glasgow Libraries are now trying to deal with that digital difference, without any funding from the Scottish or UK Governments to do so. It is my view that they should be applauded for this initiative, which is an extension of the work that has been done over the last 18 years.

    You are quite right to say that this is a social justice issue. It is also vital to the success of the economy of the country. Perhaps we need to think about the creation of a new tranche of funding so that libraries can offer the cutting edge resources in ICT that people across Scotland need.

    Reply

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