What is in Kelvin's Head?

  • 8 Things the Churches Could Learn From the collapse of HMV

    I’m sad to see that the HMV music chain is in trouble. The sadness that I feel about it though has to be accompanied with a knowledge that I’ve looked elsewhere for my entertainment recently. At one time I would have gone there to buy things for others and things for myself around Christmas. This year I never thought about going and next year my local shop may well not be there.

    There was a discussion on the wireless just now about it all which included an analysis which went something like this:

    The trouble is, HMV just didn’t learn during the nineties and the noughties. They just didn’t build their online presence and now they face collapse.

    You know, when the history of the church in this century is written, astute historians may well find themselves drawn to similar conclusions.

    Lots of people look to churches around Christmas – increasingly, some may find that the church they have nostalgia for is no longer there when they look for an annual celebration.

    The truth is, it is not the fault of these people searching, that those churches may not survive. All the action points needed lie with those who currently are in charge.

    Here are eight things churches could to do learn from the collapse of HMV if it wants to thrive:

    • Include a congregation’s web presence as part of its quinquennial survey. A congregation can collapse if its web presence is not good just as easily as if its foundations are built on sand. There’s a parable about this somewhere.
    • Recognise that this is not the future this is now. And it isn’t just for the young people either.
    • If your diocese publishes negative material about your congregation, get it taken offline quickly. This includes dioceses that publish directories of their churches which are not updated and which list churches as having no events and no news. It also includes dioceses which publish online “mission plans” which contain negative material about individual congregations which will show up in search engines.
    • Remember your competition is not simply the local church down the road. It is the atheists, the tennis court, the Buddhists and a morning in bed. Here at St Mary’s I long since worked out that our competition on a Sunday morning was not so much our ecumenical friends as the local private swimming baths which are nude on a Sunday morning. We’ve got to be more fun that than and look like we are more fun than that online.
    • Know that Social Media is not a fad. It isn’t going away. Trust me on this one. It is where the people are. Engage.
    • Understand that people trust personality not corporate speak. They don’t trust language about mission from companies like HMV. They don’t and won’t trust it from us. Saying you are “doing mission” may well put people off. No, really.
    • Believe that relationship matters. You have one with me if you are reading this. Go figure.
    • Learn how to use email. No really. Learn how to use it properly. Learn to use mailing lists. Learn to use subject headings effectively. Remember that if you want someone to know something you have to tell them. And then tell them again. And again. And again.
    , , , ,

72 responses to “Baptism and the Churches”

  1. Erika Baker Avatar
    Erika Baker

    Thanks Kelvin and all for the interesting discussion. As a member of the Episcopal Church in the US, I only ever used the Baptismal Covenant in an argument against the necessity of the proposed Anglican Covenant. For me, the Baptismal Covenant is an assent to the New Covenant of Jesus Christ, so I saw absolutely no need of another covenant. In fact, I don’t see the Baptismal Covenant as something different from the New Covenant.

    With respect to whether Baptism or the Eucharist is a/the sacrament of initiation, wouldn’t the answer be both? In the early church, the person was baptized and received the Eucharist during the same service.

    Also, I wonder if people from other Anglican churches are aware of the great diversity of views held by Episcopalians in the US. That all the orders of ministry should be open to all the baptized seems to me simply a matter of the justice and equality that all Christians should strive for as members of the Body of Christ.

    Reply
  2. Erika Baker Avatar
    Erika Baker

    Sorry, I’m posting on Erika’s computer, but the comment above is by me, June Butler (aka Grandmère Mimi).

    Reply
  3. Alan McManus Avatar
    Alan McManus

    It’s so refreshing to read a discussion where everyone’s listening and learning through that dialectical process. Here’s my tuppennyworth: the disparaging mention of magic by churchpeople always makes my hackles go up – mostly as our Christian legacy of persecution of wise healers as witches is still largely unacknowledged and certainly unatoned – but also because the RC in me hears this as a facile Protestant jibe against metaphysics (if you want my views on that buzzword look here: http://robertpirsig.org/Alchemy.htm ) and though Vat 2 officially u-turned on slavery (yay! who says the RC church can’t change, eventually) it didn’t move away from an essentially sacramental view of Christian ministry.
    I feel that underlying this discussion may be a difference in sacramental theology. I hold the traditional view that through the creation, the incarnation and ongoing sanctification, the Spirit of God is at work metaphysically in the world and that means neither solely spiritually nor physically but betwixt and between. The RC church is just as guilty of virulent hatred of non-clerical women healers as others but the convivial nature of the relationship which sometimes occurs between Roman Catholic and ‘curandero’ (wise traditional healer) in Latin America is for me an affirmation of the ecological connections inherent in both cosmologies – though often forgotten in the RC church it must be said.
    The part of the SEC liturgy I find most alienating is ‘Lord unite us in this sign’. This speaks to me of cognition not communion. In these words I feel the lack of belief in a metaphysical reality. I feel that this discussion may have brought up a similar divide in concept about baptism: is it or is it not efficacious?

    Reply

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