• Glasgow School of Art Fire – eyewitness report and pictures

    IMG_5854 blaze near roof
    As I sit down to write this, my clothes and hair smell of smoke. I’ve just witnessed a profound tragedy – the fire at Glasgow School of Art’s Mackintosh building.

    There’s huge sadness in the city. I saw people openly weeping in the streets. This was more than just a building. Iconic in terms of the world’s built heritage, the Mack was also part of this city’s heart and soul.

    I became aware that something was happening when I looked out of my living room window at 1 pm and saw a plume of smoke rising above Garnethill. I picked up my camera and headed out and saw the worst of the blaze and so there are some pictures of what I saw below.

    Glasgow’s School of Art is more than a building. It is a complex institution in which beauty, hope and challenge are forever interwoven. The Mack was indeed a precious icon but it was a working building which produces the art of today and of tomorrow. As I stood with students mourning losses today, there was already talk of what could be saved; what could be rebuilt. None of us looking on know what to make of what we have seen yet everyone seemed to want to talk of what would yet live, even as the smoke of what was burning was billowing around us.

    For firefighters, emergency planners and police we give thanks. For students, alumni, administrators and staff we pray for peace. For bystanders, witnesses and for the whole of this creative, vibrant city, Lord we pray. Amen.

    There will be prayers for all involved on Sunday in St Mary’s Cathedral, and no doubt across the city.

3 responses to “Bad PR”

  1. Sally Avatar
    Sally

    Afternoon Kevin

    Our apologies if the information that we sent you was not welcomed. Our intention is not to spam but speak directly to people who may be interested in the work Christian Aid are doing in various communities. As you have the Christian Aid banners on your site we were under the impression that you supported the initiative.
    We will ensure that you are not contacted again.

    1. kelvin Avatar

      Actually Sally, that’s to miss the point a bit.

      I do support Christian Aid. I don’t support Christian Aid using bad PR techniques. I’ll maybe blog a bit more about this.

      For starters, I don’t think that the text of what you sent me was at all appropriate. To address the Provost of an Anglican Cathedral (or, lets not be pompous, any Anglican priest) as though they will not have heard of Christian Aid is silly. It was not just style that you got wrong. It was substance too.

  2. kelvin Avatar

    Oh, and by the way, I don’t put Christian Aid banners on my site. Surely a PR agency engaging in an attempt to use social networking for a client like Christian Aid ought to understand the difference between me putting banner ads on my site and Google Ads, which are served up by google and which depend on the content of the text and the context (location etc) of the reader.

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